Nadia Hristova

RESUME

 

Nadia Hristova                                                                        

www.nadiahristova.com | nadia.r.hristova@gmail.com | (607) 227-3757

Summary

Communication designer with 13 years at USA Military Medals (USAMM, LLC) and about 10 years of marketing experience, focused on brand identity, website and UI design, and marketing campaigns. Brand clarity is good communication design: I design for what the user needs, not only what the client asks for, and I use campaign data to improve each round of work. Experienced leading creative direction and guiding developers from design through launch.

Experience

Freelance designer Current

IT Project Manager April 2021 – August 2026

USAMM, LLC (USA Military Medals)  |  Austin, TX

  • Established and maintained brand standards for multiple web properties.

  • Senior project manager for front-end and back-end developers, taking designs through development to launch; tracked tasks, timelines, and progress in Monday.com.

  • Established and supervised project budgets, including budget allocation for contract web developers.

  • Collected and analyzed marketing campaign data and recommended improvements for the next campaign when targets were not met.

  • Ensured all types of military personnel were included in marketing campaigns and portrayed respectfully on the website.

  • Provided technical and logistical support to customer service, warehouse, purchasing, and development teams; documented department procedures and troubleshooting guides.

Creative Director, Web & Graphic Designer September 2013 – March 2021

USAMM, LLC (USA Military Medals)  |  Portland, OR

  • Served as creative director, working directly with the marketing department on campaigns.

  • E-commerce development, including website and newsletter design.

  • Graphic design and typography for digital and print.

  • Applied accessibility and SEO best practices.

Web Designer March 2012 – May 2012

Media Drink  |  Portland, OR

  • UI/UX app design; web design projects for culinary brands (Sayler’s Old Country Kitchen, DarSalam Iraqi Restaurant).

Screen Print Production Assistant November 2011 – January 2012

Crack Press / Portland Type Co.  |  Portland, OR

  • Prepared files for print projects; designed window signage for Holiday Bizarre using a custom font I created.

Skills

Brand identity, UI and web design, e-commerce design, email/newsletter design, typography, accessibility, SEO best practices, campaign data analysis, Figma, Photoshop, Illustrator, InDesign, HTML5, JavaScript, CSS, Monday.com, Microsoft Outlook, SharePoint, Word, Excel, PowerPoint, Klaviyo, WordPress, Shopify Plus, assisting with video production.

Education

B.A. Communication Design, Pacific Northwest College of Art, Portland, OR  |  GPA 3.8 September 2009 – June 2012